{'It’s like they’ve erupted out of someone’s subconscious': how horror came to possess today's movie theaters.

The most significant shock the cinema world has encountered in 2025? The return of horror as a leading genre at the UK box office.

As a style, it has remarkably outperformed previous years with a 22% year-on-year increase for the UK and Ireland film earnings: over £83 million this year, against £68,612,395 in 2024.

“Previously, zero horror films made £10 million in the UK or Ireland. Currently, five have surpassed that mark,” says a cinema revenue expert.

The major successes of the year – Weapons (£11.4m), another hit film (£16.2 million), the latest Conjuring installment (£14.98m) and 28 Years Later (£15.54m) – have all hung about in the multiplexes and in the public consciousness.

Even though much of the professional discussion centers on the unique excellence of renowned filmmakers, their successes point to something changing between audiences and the style.

“I’ve heard people say, ‘Even if you don’t like horror this is a film you need to see,’” explains a content buying lead.

“Such movies experiment with style and format to produce entirely fresh content, connecting with viewers on a new level.”

But apart from aesthetic quality, the consistent popularity of spooky films this year implies they are giving moviegoers something that’s much needed: therapeutic relief.

“Right now, there’s a lot of anger, fear and division that’s being reflected in cinema,” notes a genre expert.

Aaron Taylor-Johnson and Alfie Williams in 28 Years Later, one of the big horror hits of 2025.

“The genre masterfully exploits common anxieties, magnifying them so that everyday stresses fade beside the cinematic horror,” remarks a noted author of vampire and monster cinema.

Against a global headlines featuring war, border tensions, far-right movements, and environmental crises, witches, zombies and vengeful spirits connect in new ways with viewers.

“It’s been noted that vampire cinema thrives during periods of economic hardship,” states an performer from a successful fright film.

“It’s the idea that capitalism sucks the life out of people.”

Since the early days of cinema, social unrest has influenced the genre.

Scholars reference the surge of German expressionism after the WWI and the chaotic atmosphere of the 1920s Europe, with films such as classic silent horror and a pioneering fright film.

Subsequently came the Great Depression era and iconic horror characters.

“The classic example is Dracula: you get this invasion of Britain by someone from eastern Europe who then causes this infection that gets spread in all sorts of ways and threatens the Anglo-Saxon heroes,” says a academic.

“Thus, it mirrors widespread fears about migration.”

A 1920s film, The Cabinet of Dr Caligari, mirrored post-WWI societal tensions.

The boogeyman of immigration shaped the newly launched rural fright The Severed Sun.

The creator explains: “My goal was to examine populist trends. For instance, nostalgic phrases promising a return to a 'better' era that excluded many.”

“Additionally, the notion that acquaintances might unexpectedly voice extreme views, leaving others shocked.”

Perhaps, the current era of praised, culturally aware scary films began with a brilliant satire released a year after a divisive leadership period.

It introduced a fresh generation of horror auteurs, including several notable names.

“That period was incredibly stimulating,” recalls a director whose project about a deadly unborn child was one of the period's key works.

“I think it was the beginning of an era when people were opening up to doing a really bonkers horror film which had arthouse aspirations.”

The same filmmaker, who is writing a new horror original, adds: “During the past decade, viewers have become more receptive to such innovative approaches.”

An influential satire from 2017 launched modern horror with social commentary.

At the same time, there has been a reconsideration of the genre’s less celebrated output.

In recent months, a independent theater opened in a major city, showing cult classics such as a quirky horror title, a classic adaptation and the modern reinterpretation of the expressionist icon.

The renewed interest of this “raw and chaotic” genre is, according to the theater owner, a straightforward answer to the calculated releases churned out at the box office.

“This responds to the sterile output from major studios. Today's cinema is safer and more repetitive. Many popular movies feel identical,” he states.

“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”

Scary movies continue to disrupt conventions.

“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” notes an authority.

Besides the revival of the mad scientist trope – with several renditions of a classic novel imminent – he anticipates we will see fright features in 2026 and 2027 responding to our current anxieties: about tech supremacy in the near future and “vampires living in the Trump tower”.

At the same time, a religious-themed scare film a forthcoming title – which narrates the tale of holy family challenges after the messiah's arrival, and features well-known actors as the divine couple – is planned for launch soon, and will certainly send a ripple through the faith-based groups in the America.</

Debra Ponce
Debra Ponce

A web developer and tech writer passionate about sharing innovative tools and best practices in modern web design.